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Urban Decay

As a “Generation X” beauty blogger, I had the pleasure of witnessing the birth of the Urban Decay brand. Urban Decay’s founder Sandy Lerner had her fingers resting solidly on the pulse of Generation X females when she founded the company with David Soward and Wende Zomnir in the mid 90s. Sandy knew that women weren’t just looking for cosmetics in shades of pink, but wanted their makeup to match the edgy, tough-as-nails casual fashion of the time. Urban Decay product reviews, swatches, news and collections are featured frequently on this beauty blog.  Here is the latest and greatest.

Urban Decay Launches 2013

It was only a matter of time… Urban Decay recently Perversion and Demolition 24/7 Glide-On Eye Pencils are now part of their permanent (full sized) lineup!  These Eye Pencil shades are completely matte, and boast the long-wearing properties of their other 24/7 sisters!

Urban Decay Naked Palette

Urban Decay Naked Palette

Urban Decay Friends and Family 2011

Nail Kit, Urban Decay Holiday 2011

Nail Kit, Urban Decay Holiday 2011

Urban Decay Holiday 2011

Urban Decay Ultraglide Lip Gloss in O and

urban decay afterglow glide-on cheek tint

Urban Decay Afterglow Glide-On Cheek Tint

Urban Decay Afterglow Glide On Cheek Tint

urban decay glide on shadow pencils

Urban Decay 24/7 Glide-On Shadow Pencils

Urban Decay 24/7 Glide On Shadow Pencil

Urban Decay Anniversary 24/7 Pencil Set