Season

Hot off the presses, readers! Starting on Sept 28th here in the US, and October internationally, MAC and DSQUARED² introduce their Fall/Winter makeup collection!  It's a collaboration made in heaven!

M·A·C COSMETICS DSQUARED² COLOUR COLLECTION

Fantastic fashion duo Dean and Dan Caten of DSquared² have teamed up with M·A·C Cosmetics for the launch of a highly covetable new makeup collection, based on the makeup look from their Fall/Winter 2009 runway show.

It’s not just that both brands hail from Canada, or choose to plug themselves into the popular culture and music scene; it’s that they share an approach to fashion that puts experimentation and fun right up front. “M·A·C is all about personal expression and I think DSquared² is on the same trip – neither company takes things too seriously,” says Dan Caten, one half of the twin designer duo behind DSquared². “M·A·C is a part of our family, we grew up with them. They’ve been so supportive of us and collaborating with them on this collection feels like the natural thing to do.”

M·A·C has been providing makeup and artistry support for the DSquared² womenswear shows since their debut twelve seasons ago. “I did the makeup for DSquared²’s first women’s collection,” says Gordon Espinet, M·A·C’s Vice President of Makeup Artistry, who has known ‘the twins’ since they were young, emerging designers in Toronto. “I’ve always felt strongly about doing collaboration with DSquared². They’re so similar to M·A·C. It’s a brand that has a sense of humour about itself, it’s distinct, and is really about making fashion that’s cool.” This fall will see the launch of a limited-edition makeup collection conceived by DSquared² and M·A·C for beautiful girls with an edge. The M·A·C DSquared² Collection features the products used to create the looks from the runway show. “It’s kind of ‘rock-on’ makeup, but it’s effortless and not overly done or perfect,” says Dean Caten. The DSquared² Fall/Winter 2009 collection was inspired by the new breed of undone glamorous Hollywood starlets such as the Olsen twins and Lindsay Lohan, and features a magnetically dark eye that glistens and transmutes in the light. “This girl doesn’t spend hours getting ready but she looks amazing, her style is all her own,” says Dan Caten. “Young Hollywood is about that, they don’t need to impress anyone, it’s cooler than being too studied. The same goes with the makeup, it isn’t about being perfect.”

Translating this charmingly wrecked look onto the face, Gordon Espinet and the M·A·C Product Development team have created a range of 10 products designed to be layered together for added throttle. “This is the kind of makeup that gets better and better the more lived-in and the longer you wear it,” says Espinet.

Face: Skin is neutral, then given a lived-in glamour with Sculpt and Shape Powders, which are used to highlight and contour.

Eyes: The central focus of this look is the eyes, blackened and distressed with sensual shimmer. First, Kohl Power in Feline is used to draw inside the eye line, to give definition and edge. Then a Greasepaint Stick is used to create shape and density of colour. This is broken with Greasepaint Stick in V and B (V, a violet shade, is worn on the top lid and Peacock hued B on the bottom), which shoot through the black and give it the iridescence of a crow’s wing or a scarab beetle. The look is texturized with M·A·C Clear Gloss, “to bring light to hidden things,” says Dan. The eye is wickedly topped with Zoom Fast Black Lash, the blackest of black mascara.

Lips: To emphasize the magnetic pull of the eyes, lips are kept minimal yet delicious. Colour is first taken out of the lips using Lip Erase in Dim, a flesh tone balm that neutralizes lip colour, and then added back with Tinted Lip Conditioner SPF 15 in Fuchsia Fix, a breezy, girlish pink shade to keep the look youthful and carefree.